
MARK SARNER
Founder
MARK SARNER
Founder
MARK SARNER
Founder
THE KINDS OF CHANGE WE MAKE
THE KINDS OF CHANGE WE MAKE
THE KINDS OF CHANGE WE MAKE
What do you want to change?
I am interested in changing the social contract and redefining who does what in support of the greater good.
What is your role at Manifest?
Founder. As such I have two essential roles: To be the eminence gris here, offering the benefit of forty years’ experience on social change to Manifesters working at the rock face of current societal issues and challenges our clients are addressing. To apply all I know in working in partnership with Greta Palmason to consult directly with a select number of clients on how to harness the power of ideas to advocate for policy change essential to institutionalizing greater good.
What do you want to change?
I am interested in changing the social contract and redefining who does what in support of the greater good.
What is your role at Manifest?
Founder. As such I have two essential roles: To be the eminence gris here, offering the benefit of forty years’ experience on social change to Manifesters working at the rock face of current societal issues and challenges our clients are addressing. To apply all I know in working in partnership with Greta Palmason to consult directly with a select number of clients on how to harness the power of ideas to advocate for policy change essential to institutionalizing greater good.
What do you want to change?
I am interested in changing the social contract and redefining who does what in support of the greater good.
What is your role at Manifest?
Founder. As such I have two essential roles: To be the eminence gris here, offering the benefit of forty years’ experience on social change to Manifesters working at the rock face of current societal issues and challenges our clients are addressing. To apply all I know in working in partnership with Greta Palmason to consult directly with a select number of clients on how to harness the power of ideas to advocate for policy change essential to institutionalizing greater good.
OUR CORPORATE WORK
OUR CORPORATE WORK
OUR CORPORATE WORK
TREVOR MANN
Designer
DEMENTIA FRIENDS
Dementia Friends Canada Campaign
WHAT WAS THE ISSUE?
While 2 in 3 people know someone with dementia, understanding of Alzheimer’s disease and dementia in Canada is limited.

WHAT DID WE DO?
We developed an integrated digital campaign and interactive website that empowered Canadians with information about the signs of dementia, as well as invited viewers to become a Dementia Friend to pledge to do simple actions to help improve the lives of those affected by dementia.

WHAT DID WE CHANGE?
We were able to surpass the original campaign goal of 1 million Dementia Friends, and a pre and post campaign survey of Canadians revealed a 15% increase in familiarity of dementia among the general population.
It also revealed that Dementia Friends felt significantly more confident than the general population in their ability to provide support to someone with dementia or Alzheimer's disease.
